Optimum Media Wins Gold MarCom Award for Best Advertising Campaign
New York, NY – November 4, 2025 — Optimum’s advertising arm, Optimum Media, has been honored with a Gold MarCom Award in the Advertising Campaign category for its “Advertising for Everyone” campaign. The international recognition from the MarCom Awards 2025 celebrates the company’s excellence in creativity, execution, and message effectiveness during a pivotal moment in its brand evolution.
Launched only months before the company’s rebrand from a4 Media to Optimum Media in 2024, the “Advertising for Everyone” campaign successfully bridged the transition period with consistency, inclusivity, and a clear, unifying message: Optimum Media’s customized, multiscreen advertising campaigns are easy to manage and effective for nearly any business, regardless of size or budget.
The MarCom Awards, administered by the Association of Marketing and Communication Professionals (AMCP), is one of the world’s most prestigious creative competitions. With thousands of entries from over 40 countries, the awards honor excellence in marketing and communication across corporate, agency, and creative industries. Gold winners represent approximately 22% of entries and are recognized for exceeding the high standards of industry excellence.
Optimum Media’s “Advertising for Everyone” campaign was noted by judges for its strong creative execution, cohesive messaging throughout a major rebrand, and its effective communication of the company’s evolving mission.
“This recognition means a lot because it reflects the heart behind our work,” said Savannah Aylen, director of marketing at Optimum Media. “Our team put everything into creating a campaign that felt real, inclusive, and true to who we are as a brand. It’s proof that when you stay focused on people and purpose, success follows.”
For more information about Optimum Media and its award-winning advertising solutions, visit www.optimum.media.
About Optimum Media
Optimum Media is a powerful advertising partner for small and medium businesses as well as national, political, media and entertainment, and agency clients across the United States. We create customized, multiscreen campaigns that reach audiences across multiple platforms like TV, mobile and more — using first party data, owned inventory, strategic partnerships and our own proprietary technology.
About MarCom Awards
The MarCom Awards is an international creative competition recognizing outstanding achievement by marketing and communication professionals. Administered by the Association of Marketing and Communication Professionals (AMCP), MarCom Awards honor excellence in concept, writing, and design of print, visual, audio, and web materials and programs.